
June 14, 2026
You’ve Got About Half a Second to Make a First Impression Online
Visitors size up a site before they’ve read a single word on it. Here’s what that snap judgment is actually based on — and how good design earns the rest of their time.
From the team
What we're learning about web development, marketing, branding, and growth — written by the people doing the work.

June 14, 2026
Visitors size up a site before they’ve read a single word on it. Here’s what that snap judgment is actually based on — and how good design earns the rest of their time.

June 8, 2026
Most online stores lose the sale in the last ninety seconds, not the first impression. Here’s where shoppers actually drop off — and how to fix it.

June 2, 2026
Google’s AI Overviews and tools like ChatGPT are rewriting how people find businesses online. Here’s what still matters — and what doesn’t anymore.
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